
DUSOL Online MBA in Digital Marketing & E Commerce
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About DUSOL Online MBA in Digital Marketing & E Commerce
The online MBA in Digital Marketing and E-commerce is a 2-year PG program, which is a flexible program designed for learners who didn’t have full-time to study at regular college. DU SOL provides a flexible hybrid learning environment in which learners have the option to study on campus on weekends, whereas live classes and recorded lectures would always be available.
DU SOL Online MBA in Digital Marketing and E-commerce is a comprehensive program in which you’ll learn different digital marketing skills and overall online business nuances. This course covers specialized knowledge of digital marketing and e-commerce with general management learning. Students also ask: DU SOL MBA Open Distance Learning!
DU SOL PG Admissions Open 2025, The Last Date to Apply for PG Course is July 31st, 2025. Click Here to Know More Details!
The online MBA in Digital Marketing and E-commerce is a UGC-approved course and has equal value to a regular MBA course degree because the University Grants Commission has already stated that online, distance, and regular degrees are of the same value. Top recruiting companies hire based on the skills and experience of the applicant more than the mode of degree.
In the specialized dual degree Online MBA course, major subjects that are covered are Business economics, accounting and finance, content strategy, social media, branding, etc. You can pursue this course if you have at least a bachelor’s degree in any discipline. Moreover, it is quite affordable as compared to regular degree courses; you can complete the full MBA program for under 60K. It is a rare dual specialization course offered by limited online universities only.
The benefits of completing this online MBA course from DU SOL are that DU SOL has a really good reputation, and any degree from such a reputed university would be respected at most companies. DU SOL is UGC-DEB approved, has approvals from AICTE, AIU, and is accredited by NAAC with an A++ grade. This degree makes you eligible for jobs in the private and government sectors. Moreover, it will be even valid for PhD or Online DBA courses. Find also: MBA Online Course!
The course becomes better than regular Online MBA also because of its curriculum, unlike regular course it more of practical learning, you will learn through only relevant theory and prepared to work on real industry problems, because of flexibility in the course it is more accessible for working professionals, or anybody who have other commitments and want to pursue higher education.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- The online MBA in Digital Marketing and E-commerce at DU SOL is a 2-year PG program and a dual specialization course.
- You can get an Online MBA course from DU SOL for 52,570 INR; this specialization degree may not be available currently, but you can pursue it from other universities.
- DU SOL provides a flexible hybrid learning environment in which learners have the option to study on campus on weekends, whereas live classes and recorded lectures would always be available.
- This course is specially designed for working professionals or for anybody who can’t attend regular college due to other responsibilities.
- In the specialized dual degree Online MBA course, major subjects that are covered are Business economics, accounting and finance, content strategy, social media, branding, etc.
- You can pursue this course if you have at least a bachelor’s degree in any discipline with 50% minimum marks.
- DU SOL has a really good reputation, and any degree from such a reputed university would be respected at most companies
- This degree makes you eligible for jobs in the private and government sectors. Moreover, it will be even valid for PhD or Online DBA courses.
- For admission, you don’t need to qualify for any entrance exam, also there are no age restrictions.
DU SOL Approved By

UGC-DEB

AICTE

AIU

NAAC A++
Who Can Apply?
The online MBA in Digital Marketing and E-commerce course is easily accessible, students from rural areas who lack good quality education and can’t afford expensive full-time programs. This flexible course would be perfect. To join this program, you must fulfill the following eligibility requirements:
- A Bachelor’s degree from a recognized university in any discipline
- Minimum of 50% marks in bachelor’s
- No entrance test or minimum age to apply.
Other Specializations
Specialization Wise Updated Fees 2025
| Specialization | Fees | Duration |
| General Management | ₹47,500/Year | 2 Years |
| Financial Management | ₹52,570/Year | 2 Years |
| Marketing Management | ₹52,570/Year | 2 Years |
| Operations Management | ₹52,570/Year | 2 Years |
| HR Management | ₹52,570/Year | 2 Years |
| Banking & Finance | ₹52,570/Year | 2 Years |
| Digital Marketing | ₹52,570/Year | 2 Years |
| Banking & Insurance | ₹52,570/Year | 2 Years |
| Real Estate Management | ₹52,570/Year | 2 Years |
| Direct Selling | ₹52,570/Year | 2 Years |
| Fashion Management | ₹52,570/Year | 2 Years |
| Business Management | ₹52,570/Year | 2 Years |
| IT Management | ₹52,570/Year | 2 Years |
| Fintech Management | ₹52,570/Year | 2 Years |
| Event and Media Management | ₹52,570/Year | 2 Years |
| Banking Financial Services & Insurance | ₹52,570/Year | 2 Years |
| Business Analytics | ₹52,570/Year | 2 Years |
| International Business | ₹52,570/Year | 2 Years |
| Data Science | ₹1,05,140 (Full Fee) | 2 Years |
| Logistics And Supply Chain Management | ₹1,05,140 (Full Fee) | 2 Years |
| Healthcare Management | ₹1,05,140 (Full Fee) | 2 Years |
| Project Management | ₹1,05,140 (Full Fee) | 2 Years |
| Retail Management | ₹1,05,140 (Full Fee) | 2 Years |
| HR Analytics | ₹1,05,140 (Full Fee) | 2 Years |
| Power Management | ₹1,05,140 (Full Fee) | 2 Years |
| Hospital Administration | ₹1,05,140 (Full Fee) | 2 Years |
| Blockchain Management | ₹1,05,140 (Full Fee) | 2 Years |
| International Finance | ₹1,05,140 (Full Fee) | 2 Years |
| Pharmaceutical Management | ₹1,05,140 (Full Fee) | 2 Years |
| Hospital Administration & Healthcare | ₹1,05,140 (Full Fee) | 2 Years |
| Digital Marketing & E Commerce | ₹1,05,140 (Full Fee) | 2 Years |
| Marketing & Finance | ₹52,570 (Full Fee) | 2 Years |
| Marketing & HR | ₹52,570/Year | 2 Years |
| Tourism Management | ₹1,05,140 (Full Fee) | 2 Years |
| IT and FinTech | ₹52,570/Year | 2 Years |
| Marketing & Sales | ₹52,570/Year | 2 Years |
| Generative AI | ₹1,05,140 (Full Fee) | 2 Years |
| Business Intelligence & Analytics | ₹52,570/Year | 2 Years |
| HRM and Finance | ₹52,570/Year | 2 Years |
| Waste Management | ₹1,05,140 (Full Fee) | 2 Years |
| Hospitality Management | ₹1,05,140 (Full Fee) | 2 Years |
| Disaster Management | ₹1,05,140 (Full Fee) | 2 Years |
| Cyber Security | ₹1,05,140 (Full Fee) | 2 Years |
| Oil & Gas Management | ₹1,05,140 (Full Fee) | 2 Years |
| Artificial Intelligence & Machine Learning | ₹1,05,140 (Full Fee) | 2 Years |
Sample Certificate from DU SOL
- Degree equivalent to a regular on-campus degree
- Globally Recognized Degree
- Learn from the highly experienced faculty

DU SOL EMI Details
DU SOL offers EMI (Equated Monthly Instalment) financing to its students. This option is accessible to students who pay their course costs in installments rather than all at once. The EMI option is intended to make higher education more affordable and accessible to a wider variety of students who cannot pay the entire tuition upfront.
DUSOL Online MBA in Digital Marketing & E Commerce Admission Process
The admission method for the Delhi University School of Open Learning (DU SOL) differs per course and program. The following is an outline of the admissions process:
Step 1: Candidates interested in applying for admission to DU SOL must first register online at the DU SOL official website. Filling out personal information, educational qualifications, and other pertinent information is required throughout the registration process.
Step 2: After completing the registration procedure, candidates must choose the course and program they intend to apply to. DU SOL provides undergraduate and postgraduate studies in a variety of subjects.
Step 3: Candidates must pay the appropriate costs online after selecting the course. The costs for each course vary and are listed on the official website.
Step 4: To complete the application procedure, candidates must provide all relevant papers, including mark sheets, certifications, and identification evidence. Documents can be submitted online or in person at the appropriate locations.
Step 5: After submitting their papers, candidates will receive an admission card with the examination date, time, and location. The admit card is a required document that applicants must bring with them to the examination center.
Step 6: The test format for DU SOL differs from that of ordinary institutions. Instead of yearly or semester examinations, students must attend frequent assignments and term-end tests. The official website lists the examination dates and timetables.
Step 7: After the examination, DU SOL publishes the results on its official website.
DU SOL 2025 Registration Now Open - Secure Your Spot Today! Click Here
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission. Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC? Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
DU UG 2024 Admission - 2nd Round Seat Allotment Results, Click Here.
NTA Announced the CUET UG Results on 28th July 2024, Click Here.
DU SOL Official Notice Regarding Internship, Click here to learn more!
DU SOL Official Notice Regarding Internship, Click here to learn more!
DU SOL updated the Prospectus of UG Programs for the academic batch of 2024-25, Click here to get the Prospectus!
DU SOL updated the Prospectus of PG Programs for the academic batch of 2024-25, Click here to get the Prospectus!
DU SOL updated the Prospectus of MBA Programs for the academic batch of 2024-25, Click here to get the Prospectus!
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
DUSOL Online MBA in Digital Marketing & E Commerce Syllabus / Curriculum
The online MBA in Digital Marketing and E-commerce course covers various subjects that specially train you for online business setup and the basics of management. The syllabus is divided into 4 semesters and may vary by specialization. The curriculum stated below is of DU SOL general MBA course:
|
Online MBA in Digital Marketing & E Commerce Syllabus |
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Sem I |
Sem-II |
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Sem III |
Sem IV |
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DUSOL Online MBA in Digital Marketing & E Commerce Examination Pattern
The Delhi University School of Open Learning (DU SOL) uses a different examination structure for its online programs than traditional pen-and-paper tests. Continuous evaluation and end-of-term tests are part of the examination pattern for online programs. The end-of-term tests are computer-based; students must attend the exam at a testing centre. The question paper contains objective and subjective questions.
Job Roles after Online MBA in Digital Marketing & E Commerce
This Online MBA in Digital Marketing and E-commerce course is valuable for someone looking to work in the digital marketing space or who wants to start a new business. You will learn digital marketing skills that will help you make companies' products or services visible on the internet. You can work in diverse roles after completing this program, such as:
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Job Roles After Online MBA in Digital Marketing and E-commerce |
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|
Digital Marketing Manager |
Digital Marketing Consultant |
SEO Specialist |
|
Content Marketer |
PPC Specialist |
Email Campaign Manager |
|
Ecommerce Manager |
Product Manager |
Brand Manager |
DU SOL Placement Partners
Placements: Our college's placement rate could be a lot higher. Salary packages vary according to the course. However, the typical remuneration package is from 2.5 to 4 LPA. IT behemoths like Infosys, Wipro, and TCS are among the top hiring firms.
DU SOL has excellent relationships with several well-known firms and organizations that serve as placement partners for its students. These placement partners actively participate in university placement, giving appealing job opportunities to students. Among the key placement partners of DU SOL are:
|
Placement Companies |
||
|
Tata Steel Limited |
PwC |
TCS |
|
Zomato |
Accenture |
Wipro |
|
HCL |
ICICI Bank |
Infosys |
|
Amazon |
IBM |
KPMG |
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities

ICICI Bank

Accenture

Amazon

HCL

HDFC Bank

IBM

KPMG

PWC

TCS
Frequently Asked Questions?
A candidate with a bachelor’s degree with 50% passing marks can apply for DU SOL Online MBA in Digital Marketing and e-commerce.
Yes, DU SOL Online MBA in Digital Marketing and E-commerce degree is equal to a regular degree as it is UGC-approved, and as per UGC, all modes of degrees are equivalent.
Online MBA in Digital Marketing and E-commerce is a 2 year flexible course offered, values same as regular.
Online MBA in Digital Marketing and E-commerce course total fee is 52,570 INR.
After Online MBA in Digital Marketing and E-commerce, you can work as Digital Marketing Manager, SEO Specialist, Content Marketer, PPC Specialist, Brand Manager, etc.
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DU SOL Reviews
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2.3 out of 5
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Denisha Daslani
Reviewed in India on March 27, 2026
Good flexibility, but communication and clarity can be an issue
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Arin
Reviewed in India on March 27, 2026
Best for self-study students, not for those needing regular guidance
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Radhika Sahni
Reviewed in India on March 27, 2026
Affordable and recognized, but the support system needs work
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Pragati Saha
Reviewed in India on March 27, 2026
For me, DU SOL was more of a practical decision than an ideal one. It helped me stay on track academically, but I would not say it offered a very enriching or enjoyable educational experience overall.
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Ram
Reviewed in India on March 27, 2026
DU SOL can help you continue your education, which is important. But the journey feels quite detached. There is little emotional connection, student interaction, or sense of belonging compared to what most people imagine from university life.
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Rohit Shukla
Reviewed in India on March 27, 2026
I felt that DU SOL works at a very large scale, and because of that, individual students can sometimes feel ignored. The system is there, but it does not always feel personalized or attentive to student-level concerns.
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Amenda Jamir
Reviewed in India on March 27, 2026
If you join DU SOL with the expectation of just completing a degree, you may be satisfied. But if you expect mentorship, a campus-like environment, or a highly responsive support system, then the experience can feel underwhelming.
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SHANKER LAL JAT
Reviewed in India on March 27, 2026
One issue with DU SOL is that because everything is so flexible, it becomes easy to lose momentum. Without regular classroom pressure or active faculty involvement, many students struggle to stay consistent throughout the course.
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Khageshwar Nayek
Reviewed in India on March 27, 2026
I would not call DU SOL a bad institution, because it does provide opportunity and accessibility. But students should be prepared for a lot of self-management, from academic planning to understanding schedules and keeping up with notices.
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Ruby gupta
Reviewed in India on March 27, 2026
My advice to any DU SOL student would be simple: keep patience and stay proactive. Things usually get done eventually, but not always quickly or clearly. That can be mentally exhausting if you are already managing other responsibilities.
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