
DU SOL Online B.Com in Marketing Management
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About DU SOL Online B.Com in Marketing Management
Delhi University School of Open Learning's (DU SOL) Online Bachelor of Commerce (BCom) in Marketing Management is a great learning program for students who want to understand business and marketing. This course is flexible because it allows you to study from home, making it perfect for people who can't go to a regular college.
The course teaches you all about the fundamentals of marketing and general subjects covered in the online B.Com program. You'll learn how businesses sell their products, how people make buying decisions, and how to create marketing plans. The course covers everything from basic business skills to advanced marketing techniques. Read also: DU SOL B.Com (Open Distance Learning)!
You can access all your study materials online. This means you can learn whenever it suits you - after work, on weekends, or during free time. The course provides video lessons, reading materials, and online resources that you can use at your own pace. DU SOL offers hybrid learning where students can also visit on-campus for physical classes on weekends, but that is optional.
The course starts with basic business knowledge. You'll learn about how businesses work, Basic accounting, Economics, and how organizations operate. As you progress, you'll dive deeper into marketing. You'll learn about understanding customer behavior, creating marketing strategies, Digital marketing tools, Market research, and Brand management. Technology is a big part of the course. You'll learn to use Digital marketing tools, Data analysis software, and Modern business technologies as demanded in the industry.
After finishing the course, you'll have many job opportunities. You could become a Marketing executive, Brand manager, Digital marketing specialist, Market research analyst, or Sales manager. The course is designed to be affordable and easy to join. You typically need to have completed your 12th standard from a recognized board.
Even though it's an online course, you'll get chances to connect with other students, Industry professionals, and Alumni through group discussions or weekend classes. This program provides Flexible learning, Practical skills, Up-to-date marketing knowledge, Delhi University's respected name, and the Opportunity to learn from home.
Whether you want to start a new career, improve your current job skills, or simply learn more about marketing, this course can help you. The online format means you can study without leaving your home or job. You'll get a valid Online Bachelor of Commerce degree in Marketing Management, recognized by one of India's top universities.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- Delhi University School of Open Learning Online B.Com in marketing management course is a 3-year bachelor’s course offered as a hybrid learning course.
- In this course, students learn business and the basics of marketing. You’ll learn about marketing plans, customer psychology, driving sales, etc.
- Learners get all the study material online, such as notes, and access to live and recorded lectures, which allows them to learn at their own pace and time.
- DU SOL Online B.Com in marketing is an affordable course, the total fee is around 10,000 INR.
- With online learning flexibility, working professionals can also join this course and learn on the job.
- DU SOL is approved by UGC. AICTE, AIU, and NAAC A++ accredited, the online B.Com in marketing degree from the university would be valid for jobs and higher education.
- After completing this course, students are eligible for jobs like marketing executive, brand manager, digital marketing executive, etc.
- Students who want to enroll must 10+2 pass certificate with 50% marks.
- DU SOL provides hybrid learning opportunities where weekday classes will be online, and on weekends you can learn on-campus.
- Students get networking opportunities through live group discussions and options for weekend classes.
- For Admission entrance exam is not required, also there are no age restrictions. Students of any age can join this flexible degree program.
DU SOL Approved By

UGC-DEB

AICTE

AIU

NAAC A++
Who Can Apply?
The Online B.Com in marketing course is flexible; students, working professionals, or anybody who wants to learn business and marketing can join this program by meeting the following eligibility criteria.
- You should be 12th passed from a recognized board
- Have scored at least 50% in 12th
- No entrance exams and age restrictions
DU SOL Online Courses |
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M.Tech for Working Professionals |
Other Specializations
Specialization Wise Updated Fees 2025
Specialization | Fees | Duration |
General | ₹1,600/Year | 3 Years |
Marketing Management | ₹10,000 (Full Fee) | 3 Years |
International Finance | ₹10,000 (Full Fee) | 3 Years |
International Business | ₹10,000 (Full Fee) | 3 Years |
E-commerce | ₹10,000 (Full Fee) | 3 Years |
Accounting and Finance | ₹10,000 (Full Fee) | 3 Years |
Business Analytics | ₹10,000 (Full Fee) | 3 Years |
FinTech | ₹10,000 (Full Fee) | 3 Years |
Auditing and Taxation | ₹10,000 (Full Fee) | 3 Years |
Sample Certificate from DU SOL
- Degree equivalent to a regular on-campus degree
- Globally Recognized Degree
- Learn from the highly experienced faculty

DU SOL EMI Details
DU SOL offers EMI (Equated Monthly Instalment) financing to its students. This option is accessible to students who pay their course costs in installments rather than all at once. The EMI option is intended to make higher education more affordable and accessible to a wider variety of students who cannot pay the entire tuition upfront.
DU SOL Online B.Com in Marketing Management Admission Process
The admission method for Delhi University School of Open Learning (DU SOL) differs per course and program. The following is an outline of the admissions process:
Step 1: Candidates interested in applying for admission to DU SOL must first register online at the DU SOL official website. Filling out personal information, educational qualifications, and other pertinent information is required throughout the registration process.
Step 2: After completing the registration procedure, candidates must choose the course and program they intend to apply. DU SOL provides undergraduate and postgraduate studies in a variety of subjects.
Step 3: Candidates must pay the appropriate costs online after selecting the course. The costs for each course vary and are listed on the official website.
Step 4: To complete the application procedure, candidates must provide all relevant papers, including mark sheets, certifications, and identification evidence. Documents can be submitted online or in person at the appropriate locations.
Step 5: After submitting their papers, candidates will receive an admission card with the examination date, time, and location. The admit card is a required document that applicants must bring with them to the examination center.
Step 6: The test format for DU SOL differs from that of ordinary institutions. Instead of yearly or semester examinations, students must attend frequent assignments and term-end tests. The official website lists the examination dates and timetables.
Step 7: After the examination, DU SOL publishes the results on its official website.
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
DU UG 2024 Admission - 2nd Round Seat Allotment Results, Click Here.
NTA Announced the CUET UG Results on 28th July 2024, Click Here.
DU SOL Official Notice Regarding Internship, Click here to learn more!
DU SOL Official Notice Regarding Internship, Click here to learn more!
DU SOL updated the Prospectus of UG Programs for the academic batch of 2024-25, Click here to get the Prospectus!
DU SOL updated the Prospectus of PG Programs for the academic batch of 2024-25, Click here to get the Prospectus!
DU SOL updated the Prospectus of MBA Programs for the academic batch of 2024-25, Click here to get the Prospectus!
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
DU SOL Online B.Com in Marketing Management Syllabus / Curriculum
The syllabus for each semester is attached to the link. DU SOL Online B.Com in Marketing Management syllabus is divided into 6 semesters. In the course, the major subjects that have been covered are Business management, laws, Business economics, Corporate governance, GST, etc. Subjects may vary as per specialization. Check the syllabus below.
Online B.Com in Marketing Syllabus |
|
Semester 1 |
Semester 2 |
The syllabus of Semester 1 is mentioned in the PDF (CLICK HERE) |
The syllabus of Semester 2 is mentioned in the PDF (CLICK HERE) |
Semester 3 |
Semester 4 |
The syllabus of Semester 3 is mentioned in the PDF (CLICK HERE) |
The syllabus of Semester 4 is mentioned in the PDF (CLICK HERE) |
Semester 5 |
Semester 6 |
The syllabus of Semester 5 is mentioned in the PDF (CLICK HERE) |
The syllabus of Semester 6 is mentioned in the PDF (CLICK HERE) |
DU SOL Online B.Com in Marketing Management Examination Pattern
The Delhi University School of Open Learning (DU SOL) uses a different examination structure for its online programs than traditional pen-and-paper tests. Continuous evaluation and end-of-term tests are part of the examination pattern for online programs. The end-of-term tests are computer-based; students must attend the exam at a testing centre. The question paper contains objective and subjective questions.
Job Roles after Online B.Com in Marketing Management
Once you complete the online B.Com in marketing from DU SOL, you will get a degree equivalent to a regular one. Students who want to go for postgraduation will be eligible, or if one directly goes for jobs, there are many opportunities available in marketing, finance, and business roles. Some of the job roles after completing this course are:
Job Roles After DU SOL Online B.Com in Marketing |
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Marketing Assistant |
Sales Representative |
Advertising Account Executive |
Business Development Executive |
Digital Marketing Specialist |
Content Marketer |
Email Marketing Specialist |
Social Media Executive |
Product Researcher |
DU SOL Placement Partners
Placements: Our college's placement rate could be a lot higher. Salary packages vary according to the course. However, the typical remuneration package is from 2.5 to 4 LPA. IT behemoths like Infosys, Wipro, and TCS are among the top hiring firms.
DU SOL has excellent relationships with several well-known firms and organizations that serve as placement partners for its students. These placement partners actively participate in university placement, giving appealing job opportunities to students. Among the key placement partners of DU SOL are:
Placement Companies |
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Tata Steel Limited |
PwC |
TCS |
Zomato |
Accenture |
Wipro |
HCL |
ICICI Bank |
Infosys |
Amazon |
IBM |
KPMG |
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
ICICI Bank
Accenture
Amazon
HCL
HDFC Bank
IBM
KPMG
PWC
TCS
Frequently Asked Questions?
Yes, the Online B.Com in Marketing Management is a valid program because it is UGC-approved and has the same reputation as the regular course.
Yes, DU SOL offers an Online B.Com program in hybrid learning mode. For marketing management specialization, you will have many other options of online universities.
DU SOL Online B.Com in Marketing is a 3-year bachelor’s program.
Candidates with a 12th passed certificate from a recognized board with a minimum of 50% marks are eligible for DU SOL Online B.Com in marketing.
The fee for the DU SOL Online B.Com in Marketing is INR 10,000 for the full course.
After completing DU SOL Online B.Com in Marketing Management, you can get jobs such as Marketing Assistant, Sales Representative, Digital Marketing Specialist, Content Marketer, Social Media Executive, etc.
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DU SOL Reviews
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3.8 out of 5
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Neha
Reviewed in India on July 17, 2023
Can SC category have 5% relaxation to get admission in MA course
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Sujeet Yadav
Reviewed in India on May 12, 2023
I am pursing B.Com Hons from DU SOL & I must say that this program is one of the best way to get grdauted in commerce field at an affordable fee structure. I chose this course because of my financial crises but the way of teachning & behavior of teachers has made me realized that it is the best decision of my life.
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Shiva Pandey
Reviewed in India on May 12, 2023
I Chose the BA program from DU SOL in a doubt but after just 3-4 classes I got confident about my decision. The teachers are undoubtedly the best one can have at this level of education. They not only clear your concept but also help you with your career paths.
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Ruheeka kumari
Reviewed in India on November 10, 2022
DU Sol provides quality education and a variety of courses, i personally had a great experience and would totally recommend it to anyone looking for affordable and quality learning.
1 person found this helpful
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Yashaswini G N
Reviewed in India on November 10, 2022
DU Sol being one of the top universities for working professionals comes with its own set of pros like qulity education, experienced experts and affordable fee structure.
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Summary
DU SOL
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3.8 out of 5
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